Executive Blogging

How many executives actually blog? I was reading an article on the head of the BBC world service who is a prolific blogger that prompted me to wonder. After putting together the Yahoo Blog Directory I noticed that Bradley Horowitz blogs. I found it interesting that Jerry Yang used Yodel Anecdotal to talk about the CEO changes at Yahoo and has started vlogging to us Yahoos internally.

Personally I find blogging insist I think about my topics. Blogging daily insists I find something worth talking about daily, well mostly. I can see that blogging could be an incredibly powerful tool for passing down thoughts, ideas and culture from upper management without the usual middle-management Chinese whispers filter. I’m going to start following every blog on the Yahoo blog directory and see what I see. I’m thinking it may be a very interesting insight into the place where I work.

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blogging, blogs, management, executive, yahoo, jerryyang, bradleyhorowitz, richardsambrook